Studies into new materials and technological innovation have reached significant goals in recent years. The aim is not only to improve the quality of the product, but above all to add value to the user experience. The customer’s experience in fact is now considered a fundamental factor in determining whether or not a product will be a success, especially in recent years as packaging has now become a packaging-service.
But the evolution of materials means more than this. In fact, thanks to constant research into new materials, packaging can now also meet vital future challenges. There have already been some important innovations that offer manufacturers valid alternatives in terms of sustainable environmentally-friendly packaging instead of what was used in the past. There have been numerous developments and there’s great potential, but not many of these solutions are actually used in a coherent way.
Find out about the potential of new materials, and more.